[July 09, 2014] |
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Horn Group Selected as Digital Communications Agency of Record for TigerLogic's Postano
NEW YORK --(Business Wire)--
Horn
Group today announced that it has been appointed communications
agency of record in North America for TigerLogic
Corporation's (Nasdaq: TIGR) fan activation and social visualization
platform, Postano. Horn Group will provide strategic counsel, messaging
support and media relations to advance Postano's brand awareness and
help the Postano Platform stand out in the competitive marketing
software landscape.
"We needed a firm capable of matching the momentum of our sales and
product growth and we fell in love with Horn Group's comprehensive and
creative approach to communications," said Scott Huber, Marketing
Director, Postano. "We're excited to leverage Horn Group's strategic
knowledge and industry expertise as our marketing needs evolve and
mature."
TigerLogic's Postano Platform helps leading brands create highly
engaging social visualizations leveraging all of the top social networks
in use today. The unique way Postano curates and displays fan content
creates a highly effective way to drive and optimize fan engagement and
brand loyaly, find trends and measure ROI.
"We are passionate about helping disruptive companies dominate the
industry dialogue," said Sabrina Horn, founder and CEO of Horn Group.
"Together, we will take the Postano brand to the next level by using the
latest digital communications strategies to stay ahead of the
competition."
About Postano
Headquartered in Portland, Oregon, Postano is the flagship product of TigerLogic
Corporation (Nasdaq: TIGR) and is the leading social platform that
allows brands to tell their own stories through the best fan-generated
content. Postano is a real-time, visual marketing platform that finds
and curates the best social fan content and publishes that content as
stunning visualizations across web, mobile and live screen displays for
industries such as sports, retail, events and beyond. Postano has
partnered with major brands across sports, fashion and retail to create
a platform for brands and fans to tell their stories together. Postano
customers include Zagat, Google, L.A. Kings, Nine West, Callaway,
Evernote, Dell, Nike, Mindjet (News - Alert), Smirnoff, Jack in the Box, The Sierra
Club, Oregon Ducks, Microsoft, Ogilvy and many others. To learn more,
please visit postano.com.
About Horn Group
Horn Group is a digital communications agency that combines public
relations, social media and interactive services to help companies build
their brand and move their business forward. Named "2011 Technology
Agency of the Year," Horn Group works with Fortune 500 global brands and
hot emerging growth companies in technology, digital media and consumer
markets. Established in 1991, the agency is independent, with offices in
San Francisco and New York. Horn Group is also co-founder of the Oriella
International Network. For more information about Horn Group, please
visit www.horngroup.com.
TigerLogic and Postano are registered trademarks of TigerLogic
Corporation. All other trademarks and registered trademarks are
properties of their respective owners.
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