[April 13, 2015] |
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NDN Appoints Michael Gay as VP, Local Broadcast
NDN, the leading Digital Media Exchange platform for online news
publishers, today announced the appointment of Michael Gay as VP, Local
Broadcast. In this role, Michael will have overall management of NDN's
relationships with local broadcasting partners and will develop and lead
a multi-year strategy for NDN's local television business.
"Michael's experience in the local broadcast industry makes him an ideal
candidate to strengthen NDN's leadership position in the supply of local
news content," says Jill Peters, Chief Digital Officer at NDN.
"NDN created a best in class video solution for local broadcast
publishers," says Mr. Gay. "NDN enables innovation and monetization well
beyond what publishers could accomplish on their own. I am honored to
now be a part of this team and to accelerate video growth for local
broadcasters across the industry."
NDN has aggregated local broadcast content from over 260 local
television stations, covering 95% of the US audience. Publishers access
this content, along with NDN's national content brand sources, free of
charge and share in the revenue generated via advertising. NDN has
relationships with over 4,500 premium publishers across newspaper,
magazine, new media, televiion and radio properties, aggregating the
largest premium audience of news consumers on the web.
Mr. Gay comes to NDN from Journal Broadcast Group where he served as VP
of Interactive Media. During his tenure at Journal Broadcast Group, he
managed the P&L for all interactive efforts for Journal Broadcast
Group's 13 media markets. In addition, he managed the day-to-day
editorial and staff teams for Milwaukee TV/Radio, Las Vegas TV, and
Nashville TV.
Prior to Journal Broadcast Group, Mr. Gay served as the Corporate
Executive Producer, Digital Media, for Hearst Television in which he
developed and executed the national content and distribution strategy
for the group's 29 websites. Earlier in his career, Mr. Gay held
positions at WBBM-TV, a CBS TV Stations Group, KRON-TV and WLNS-TV,
Young Broadcasting stations, and WILX-TV, a Benedek Broadcasting
station. Mr. Gay graduated with a Telecommunications degree from
Michigan State University and received a Masters of Science in Internet
Marketing from Full Sail University. Mr. Gay will be based at the
company's headquarters in Atlanta, GA.
ABOUT NDN
News Distribution Network/NDN (www.newsinc.com)
is ranked top 15 in comScore's (News - Alert) February 2015 rankings of the Top U.S.
Online Video Properties with more than 31 million monthly unique
viewers. NDN partners with 800 highly reputable video sources including
AP, CBS Local, Bloomberg (News - Alert), AFP, E! Online, Entertainment Tonight, Rachael
Ray and Fox Sports. It curates their content in various vertical
audience categories (such as News & Politics, Sports and Business &
Tech), monetizes each video with advertising from major marketers, and
then syndicates to more than 4,500 premium publishers including the San
Francisco Chronicle, New York Daily News, Los Angeles Times, and nearly
every major metropolitan newspaper website in the United States. NDN's
state-of-the-art full video CMS eliminates significant infrastructure
and operating costs. Both content providers and distributors benefit
from shared revenue generated by NDN's national sales force.
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