TMCNet:  Squaremouth Trend Report: New Data Shows Travelers Adapting After Terrorism

[August 26, 2016]

Squaremouth Trend Report: New Data Shows Travelers Adapting After Terrorism

While the continued threat of terrorism has not stopped Americans from traveling, the latest report from leading travel insurance comparison site Squaremouth shows a growing interest in travel insurance coverage for terrorism, as well as a shift in travel to certain European destinations.

Repeated Attacks Spark Greater Interest in Terrorism Coverage

Most travel insurance policies include Terrorism coverage, but with multiple attacks across Europe this year, more travelers are searching specifically for this coverage by using Squaremouth's "Terrorism" filter when purchasing a policy. (See chart)

  • The percentage of Squaremouth customers searching specifically for Terrorism coverage nearly tripled between January and July of this year, from 3.2% to 8.6%
  • During the same period in 2015, the percentage of customers using the "Terrorism" filter never rose above 3%
  • Squaremouth saw the greatest surge in customers searching for Terrorism coverage in the month following the March terrorist attacks in Brussels

Popular European Destinations Level Off After Continued Attacks

In the month following the November attacks in Paris, the most popular European destinations saw significant increases in the number of customers insuring trips to those countries compared to the same period in the previous year. As the region experienced more attacks, these increases have shown a downward trend, and the number of travelers to France decreased in the months following the attacks in Brussels and Nice.

See the full report for data showing the change in number of customers buying travel insurance for top European destinations.

Alternative European Destinations See Increased Growth

Travelers may be choosing to visit alternative European destinations, as the number of customers traveling to countries like Ireland, Iceland, Switzerland and Portugal continues to grow following recent attacks. See the full report for data showing the change in number of customers buying travel insurance for alternative European destinations.

View the full report for more data and infographics.

ABOUT SQUAREMOUTH

Squaremouth is an online company that compares travel insurance products from virtually every major travel insurance provider in the United States. Using Squaremouth's comparison engine and third party customer reviews, travelers can research and compare insurance products side-by-side. More information can be found at www.squaremouth.com.


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