[September 21, 2016] |
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A-Affordable Insurance Agency Achieves Positive ROI in Four Months with TechCanary's Insurance Solution Built in Salesforce
TechCanary,
a provider of a cloud-based, analytics-driven insurance solution and the
#1 insurance solution inside the Salesforce CRM platform, today
announced its client A-Affordable
Insurance Agency, Inc., the largest volume auto insurance agency in
Massachusetts, has achieved positive ROI after just four months in
production with the TechCanary Insurance Platform. Early benefits range
from improved efficiencies to increased revenues through enhanced risk
decision making practices.
A-Affordable is a high transaction volume agency processing over 12,000
personal auto payments per month, as well as thousands of phone calls
daily. Given the high production needs, efficiency is especially key to
the operation. While A-Affordable had a traditional agency management
system in use, it failed to meet the agency's needs for flexibility and
end-to-end process automation. Looking to support its high volume, 105
users, and terabytes of historical data, A-Affordable went in search of
a solution that could address all of its agency management needs, but
also offered advanced levels of automation including integration with
email, electronic signature, accounting, and phone systems.
Conducting an extensive market evaluation of available offerings,
A-Affordable chose the TechCanary cloud-based, analytics-driven
Salesforce CRM-based platform because it was the only option that could
deliver the "ideal system", as A-Affordable's CEO and President, Mark
Winiker refers to it.
After investing approximately 90 days defining A-Affordable's unique
requirements and migrating and validating data from thousands of
policies, it then took only a few days to go live with all 105 users.
A-Affordable managed its own internal training, but A-Affordable's COO,
Jason Boggs noted that, "the system is so tuned to the agency's
processing and so intuitive that it requires virtually no training, even
for new employees."
"When I first met with TechCanary they asked me what the perfect
solution would look like? I gave them my wish list and can honestly say
that's what they delivered. Traditional agency management systems just
don't stack up and aren't designed to address the broader needs of
today's agencies," commented A-Affordable's Winiker. "We chose te
TechCanary platform first to address our efficiency pain, but what has
turned out to be a huge bonus and of even greater value are the
analytics capabilities it offers. In the past we would spend the bulk of
our time and energy just trying to keep up with our high volume of work.
With TechCanary, productivity is no longer a concern, allowing us to now
focus on how we bring in more revenue and make better risk and pricing
decisions. The abilities to create custom fields, processes, and
analytics that are included with the TechCanary platform make that
aspect of our operation that much more efficient and effective as well."
Winiker continued, "We now have the ability to measure productivity and
performance by a variety of criteria, such as conversion ratio or length
of time spent on specific tasks. As a result, we've hired a sales
trainer who is focusing on helping us to further refine our sales
approach and process."
Highlights of capabilities the TechCanary productivity platform is
enabling at A-Affordable include:
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All functionality expected in an agency management system;
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Robust customer relationship management (CRM) with SalesForce included
as a native part of the system, with no integration required;
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Full integration with phone and email, ensuring digital, written and
oral communications are automatically part of an account's record;
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Seamless integration of DocuSign's electronic signature;
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Robust and targeted email marketing;
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Deep analytics capabilities;
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Automation of business processes from website leads, quotes, follow
ups, renewals, and more; and
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Ability for A-Affordable to modify all aspects of the system
including, but not limited to, screens, fields, email templates,
dashboards, reports, automation and workflows.
"It has been a tremendous pleasure to work with Mark and Jason to
witness the A-Affordable operation evolve to a modern, highly efficient
and well-oiled machine. A-Affordable recognized the potential of our
technology and knew there had to be a better option than the old school
agency management systems," said Reid Holzworth, TechCanary founder and
CEO. "We appreciate that they had confidence in our solution and young
company to partner with us on this project, and we look forward to
continuing to work closely with the A-Affordable team to assist them to
derive even greater value."
TechCanary's Insurance Platform is a cloud-based, analytics driven
solution, well-suited for agencies, brokerages, MGAs, GAs, wholesalers
and carriers. Built inside the world's #1 CRM platform Salesforce, the
TechCanary solution offers a complete ACORD data structure, support for
all lines of business in P&C, life, health and benefits, integration
with both email and phone, and all browsers and mobile devices. The
platform enables efficient management of the entire insurance sales and
service process from lead to sale to ongoing customer support, including
renewal. Robust out of the box real-time analytics is included along
with fully user-configurable automation and workflows. TechCanary
clients can choose from over 3,000 add-on pre-integrated Apps, enabling
easy expansion of capabilities and quick-to-value deployment. Included
with the TechCanary platform is a Salesforce license. TechCanary
professional services are also available for setup, data migration,
deployment, configuration assistance, and ongoing support.
About A-Affordable Insurance Agency, Inc.
A-Affordable Insurance Agency, Inc. was founded on one simple principle:
everyone deserves access to affordable insurance. Since 1984, the agency
has been devoted to providing Eastern and Central Massachusetts
residents with affordable insurance policies for home, auto, and
business insurance coverage. To learn more about A-Affordable Insurance,
please visit www.a-affordableinsurance.com.
About TechCanary
TechCanary was born from one insurance professional's dissatisfaction
with available agency management and business -automation offerings.
Leveraging Salesforce to build a system to successfully manage his own
business, Reid Holzworth subsequently founded TechCanary in 2013, making
the insurance sales and service productivity platform commercially
available. Today, as the #1 insurance solution available on Salesforce,
the TechCanary platform supports the sales and service process for all
lines of insurance business and for all insurance entities from agency
to carriers. To learn more about TechCanary, please call 414-446-3999 or
visit www.techcanary.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160921005101/en/
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