[September 28, 2016] |
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Bluecore Nabs Former E-Commerce Executive, Analyst to Lead Insights Division
Bluecore,
an industry leading customer experience platform empowering marketers to
take immediate action on behavioral and product data, is proud to
announce that eCommerce industry leader Jared
Blank has joined the team as senior vice president of data analysis
and insights.
In this role, Blank will be responsible for helping Bluecore customers
make strategic business decisions based on a comprehensive data set that
spans more than 300 retail brands. Bluecore's team of data scientists
and analysts will leverage terabytes of customer and product data to
produce actionable insights that will assist marketers in driving
greater customer retention and conversion.
"I've been in our customers' shoes and I understand their data
challenges," said Blank, who used Bluecore's platform in his previous
roles as a marketing executive. "I'm excited to develop a team that will
help marketers extract critical insights from a data set that is truly
unique to Bluecore and apply those learnings across their entire
marketing organizations."
Blank's career includes a long tenure as the vice president of
e-commerce for retail powerhouse Tommy Hilfiger, where he leveraged
Bluecore's platform to drive email campaign open rates of more than 50
percent and double the retailer's email newsletter subscribers. His
diverse experience also involves his recent role as the chief marketing
officer of online deal finder, DealNews, and time as a senior consultant
and analyst in the travel and email marketing industries at Deloitte (News - Alert) and
Jupiter Research, respectively.
"I've been lucky enough to work with Jared for many years now, and his
intimate knowledge of both our platform and the business challenges our
customers face on a daily basis make Jared a critical addition to our
executive team," said Fayez Mohamood, co-founder and CEO of Bluecore.
"Jared's unique mixture of experience and expertise as industry
practitioner, analyst and corporate executive will deliver extensive
value to both Bluecore and our customers alike."
The latest addition comes on the heels of several significant company
milestones and investments that support Bluecore's impressive growth in
the past year. The numbers of employees have doubled since the fall of
2015, with new executive roles announced last month to lead the
Engineering and Customer Success teams. The team expansions will help
Bluecore meet the demands of the more than 200 retail partners it has
acquired across the United States and the United Kingdom in just over
two years.
For more info, visit www.bluecore.com.
About Bluecore At Bluecore we are empowering marketers to
take meaningful, immediate action on behavioral and product data with
speed and simplicity. Bluecore's customer experience platform is
designed to simplify the process of ingesting and analyzing terabytes of
behavioral data to create precise audiences and experiences across
channels. Backed by FirstMark Capital and Georgian Partners, Bluecore is
one of New York City's fastest growing SaaS (News - Alert) start-ups and works with
more than 200 customers representing more than 325 high-end apparel,
electronics, automotive and other consumer brands. For more information,
visit www.bluecore.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160928005136/en/
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