[March 31, 2017] |
|
Top 3 Emerging Trends Impacting the Global Still Images Market From 2017-2021: Technavio
Technavio's latest report on the global
still images market provides an analysis on the most
important trends expected to impact the market outlook from 2017-2021. Technavio
defines an emerging trend as a factor that has the potential to
significantly impact the market and contribute to its growth or decline.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20170331005099/en/
Technavio has announced the release of their 'Global Still Images Market 2017-2021' report. (Graphic: Business Wire)
The research study by Technavio on the global
still images market for 2017-2021 provides detailed industry
analysis based on license model (Rights managed (RM) still images and
royalty free (RF) still images), image type (photos, presentations,
posters, vectors, graphic images, and infographics), and geography (the
Americas, EMEA, and APAC).
|
Technavio analysts forecast the global still images market to
grow to USD 4.46 billion by 2021, at a CAGR of close to 8% over the
forecast period. The Americas is the leading regional segment of the
market, responsible for generating the high revenue and maximum
incremental growth over the forecast period.
|
|
Request a sample report: http://www.technavio.com/request-a-sample?report=57168
Technavio's sample reports are free of charge and contain multiple
sections of the report including the market size and forecast, drivers,
challenges, trends, and more.
The top three emerging trends driving the global still images market
according to Technavio consumer
and retail research analysts are:
-
Growth of microstock images
-
Increased demand for authenticity
-
Growing popularity of premium still images
Growth of microstock images
"The concept of crowdsourcing has given rise to the concept of
microstock, which has established itself as an ideal solution for the
Internet age. Key vendors in the microstock photography segment include
iStockphoto, Dreamstime, and Shutterstock," says Sapna Jha, a
key analyst at Technavio for retail
goods and services research.
Over the last two years, various stock agencies have created or acquired
microstock divisions to sell stock images. Vendors in the stock
image segment source pictures from photographers and sell licenses at
prices lower than those charged by traditional stock photography
agencies. This practice adds significant revenue to the still images
market.
Increased demand for authenticity
The visual aspects of a brand or a product greatly influence its
perception among consumers. Sellers use meaningful stories with powerful
visual elements to capture and engage consumers, which is creating a
high demand for high resolution and realistic still images. High-quality
images are perceived as more relevant and genuine and add value to the
brand communication efforts. To meet the rising demand for such images
from various industries and sellers, market vendors are increasingly
adding images that are raw, candid, and captured in natural light with
little to no editing.
Growing popularity of premium still images
"The demand for premium, high-quality stock photos is rising as
professionals such as brand managers and publishers are looking for
images that are unique, culturally relevant, and provide fresh
perspectives," says Sapna.
In response to the rising demand for such premium still images, market
vendors are expanding their premium portfolios, and new vendors are
entering the market to tap into its potential. For instance, Dissolve
launched its premium RF stock photography collection containing over
200,000 photos selected from some of the world's most acclaimed
photography agencies.
Browse Related Reports:
Become a Technavio
Insights member and access all three of these reports for a
fraction of their original cost. As a Technavio Insights member, you
will have immediate access to new reports as they're published in
addition to all 6,000+ existing reports covering segments like luggage,
pet
supplies, and retail
systems. This subscription nets you thousands in savings,
while staying connected to Technavio's constant transforming research
library, helping you make informed business decisions more efficiently.
About Technavio
Technavio
is a leading global technology research and advisory company. The
company develops over 2000 pieces of research every year, covering more
than 500 technologies across 80 countries. Technavio has about 300
analysts globally who specialize in customized consulting and business
research assignments across the latest leading edge technologies.
Technavio analysts employ primary as well as secondary research
techniques to ascertain the size and vendor landscape in a range of
markets. Analysts obtain information using a combination of bottom-up
and top-down approaches, besides using in-house market modeling tools
and proprietary databases. They corroborate this data with the data
obtained from various market participants and stakeholders across the
value chain, including vendors, service providers, distributors,
resellers, and end-users.
If you are interested in more information, please contact our media team
at [email protected].
View source version on businesswire.com: http://www.businesswire.com/news/home/20170331005099/en/
[ Back To Homepage ]
|