[May 22, 2017] |
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Marketing Automation Software Market to Reach $7.6 Billion by 2025 - Key Players are Act-On Software, Adobe systems, HubSpot, IBM Corporation, Salesforce.com & Oracle - Research and Markets
Research and Markets has announced the addition of the "Marketing
Automation Software Market, 2014-2025" report to their offering.
The global marketing automation software market is expected to reach USD
7.63 billion by 2025.
Marketing automation software help organizations in automating
repetitive and monotonous tasks, such as emails, social media, and other
website functions, to save time, costs, and efforts. The technology is
helpful in generating quality leads and successfully implementing
marketing campaigns. It aids a marketing team in optimal usage of time
and channelize its effort in working on multiple online sources.
The email marketing segment accounted for the largest market share, in
the solution category, in 2015. However, the reporting & analytics
segment is expected to grow at the highest CAGR of 13.3% over the
forecasted period. Te technology is expected to be applied in discrete
manufacturing and grow at an estimated CAGR of 11.8% from 2016 to 2025.
The manufacturing industry is benefitting from marketing automation
solutions, as they help in aligning office processes (both front and
back) with an ERP or CRM. North America dominated the overall market and
accounted for 54% of the total market revenue in 2015, owing to the
presence of a large number of leading players.
Companies Mentioned
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Act-On Software, Inc.
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Adobe Systems (News - Alert) Inc.
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HubSpot, Inc.
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IBM Corporation
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Infusionsoft
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Marketo, Inc.
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Oracle Corporation
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Salesforce.com, Inc
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Salesfusion
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SAP (News - Alert) SE
Key Topics Covered:
1. Methodology and Scope
2. Executive Summary
3. Marketing Automation Software Industry Outlook
4. Marketing Automation Software: Solution Type Outlook
5. Marketing Automation Software: Deployment Outlook
6. Marketing Automation Software: Enterprise Outlook
7. Marketing Automation Software: Application Outlook
8. Marketing Automation Software: Regional Outlook
9. Competitive Landscape
For more information about this report visit http://www.researchandmarkets.com/research/6r8w2z/marketing
View source version on businesswire.com: http://www.businesswire.com/news/home/20170522005669/en/
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