[May 23, 2017] |
|
SmartTouch® Interactive Expands Relationships with Marketing and NexGen CRM Clients
SmartTouch® Interactive, an interactive real
estate marketing agency, real
estate marketing automation, and home
builder lead nurturing CRM solution company, today announced their
expansion of new and existing clients, hitting a new record for the
company since its founding in 2010.
SmartTouch® Interactive is a comprehensive lead generation marketing
agency of record that helps new home builders and developers sell more
homes faster by generating and nurturing leads through custom marketing
programs and utilizing a CRM/Marketing Automation platform, SmartTouch®
NexGen. By combining these marketing and platform services, they have
provided a record 16 new and existing clients a solution for generating
and nurturing leads to sale in just a fourth month span.
Existing clients who expanded their marketing program with SmartTouch®
Interactive as their agency of record include Saratoga Homes in Houston,
TX, Savvy Homes in Raleigh, NC, Monticello Homes in San Antonio,
TX, Tres Lagos in McAllen, TX, and the son-to-launch low-maintenance
lifestyle community Gardens at Verde Vista in Georgetown, TX.
"We opted to expand the scope of our relationship with SmartTouch® based
on their proven ability to deliver programs that result in home sales,"
said Jack Bombach, President of the Houston Division for Saratoga Homes.
New clients who started a lead generation marketing program with
SmartTouch® Interactive include the Lofts at St. Stephens in Austin, TX,
Titan Homes in Houston, TX, SouthStar (News - Alert) Communities' Vintage Oaks
Community in New Braunfels, TX, Treetops in Ontario, Canada, SIMCA
Developers in Riviera Maya, Mexico, and Red Frog Beach in Bocas del
Toro, Panama (as their U.S. digital agency), and the Texas Association
of Realtors. In addition, SmartTouch® also established a branding agency
relationship with Centurion American via their partnership with Hot On!
Homes.
SmartTouch® Interactive attributes this uptick in marketing
relationships to their predictable performance model - a financial
model, based on conversion metrics, designed to help calculate what home
builders and developers need to spend and where to achieve your sales
goals - and the continued investment in people who can deliver it.
"We focused the last 8 months on the hiring of key talent that could
drive our lead generation programs to an elite level. Furthermore, we
are continuing to invest in our lead nurturing CRM, NexGen, that focuses
on generating a higher ROI for marketing investments," said Robert
Cowes, President and Co-founder of SmartTouch Interactive.
The company also signed and upgraded 6 clients to the SmartTouch® NexGen
CRM/Marketing Automation platform, including Saratoga Homes in Central
Texas, Clements Ranch in the Dallas-Fort Worth, TX, Hayden Homes and
Simplicity Homes in Oregon, and Spicewood Development in Austin, TX, as
well as Chesmar Homes (Austin, Houston, and San Antonio, TX, Divisions)
who started a pilot program.
"We attribute the continued adoption of SmartTouch® NexGen in the market
place to the increasing popularity of lead nurturing platforms becoming
critical in gaining a higher ROI out of digital marketing. We also
continue to enhance and mature the NexGen platform to adapt to our
clients' changing needs," said Cowes.
About SmartTouch® Interactive
SmartTouch® Interactive is an interactive marketing agency that
provides proven lead generation programs as well as a lead management
and lead nurturing CRM, SmartTouch® NexGen. The SmartTouch®
team's expertise in lead generation and online marketing helps firms
that require a multi-touch sales cycle to create demand for products and
services and grow their business with customized, interactive lead
generation programs and lead cultivation. Backed by 30 years of
experience in developing lead generation programs for hundreds of
clients, SmartTouch® Interactive sets a new standard for lead
generation programs and a single solution that integrates CRM, Marketing
Automation, Email Marketing and Inventory Management all in one
platform, SmartTouch®. http://www.smarttouchinteractive.com
View source version on businesswire.com: http://www.businesswire.com/news/home/20170523005904/en/
[ Back To Homepage ]
|