|[May 10, 2018]
Synereo Lands in China - Partners with Leading Production Company in China to Infuse Blockchain Technology into Flourishing Online Content Economy
the company developing decentralized technologies for a fully
sustainable economy for content creation, curation and distribution,
announces its partnership with Qiyi Culture, one of China's top online
PGC content production companies to expand the platform within the
region. Qiyi Culture Communication Ltd, a Shanghai-based production
company with over 30 million viewers for single original content, will
introduce WildSpark, a content monetization platform recently launched
by Synereo, to deliver decentralized content monetization to China's
online content creators.
In its beta phase, WildSpark
content creators already have a combined footprint of 1.5 million
subscribers. The platform allows value and information to flow freely,
cutting third parties out of the equation while giving creators and
curators the chance to monetize their creations and earn cryptocurrency
for content they distribute and promote across various social platforms.
ynereo's cryptocurrency, "AMP," is a token with real-world value that
incentivizes users to reward content creators and be rewarded for
content discovery and bringing the content to new appreciating
audiences. The better they are at matching content to new audiences, the
more AMPs they'll receive for their efforts.
With 20 Content IPs per annum, 9 Original Content IPs, Qiyi Culture
produces some of China's top PGC content such as the documentary "The
Centennial Code", entrepreneurial talk show "Tingting Founding", fashion
talk show "Ting Style", "Sister deformation", a talk show breaking 10
million viewers per week, and many more.
"We're excited to partner with Synereo and incorporate blockchain
technology to decentralize the content economy in China," says Ting-Ting
Yu, Founder and CEO of Qiyi Culture. "As the demand for valuable content
grows, so does the need to reward our users and partners who create and
consume quality content."
"Bringing our decentralized technologies to China is a large step for us
and we are thrilled to partner with Qiyi Culture to do so," says Dor
Konforty, CEO and co-founder of Synereo. "The market for online content
is thriving in China, and with this partnership, we're in a position to
rally and empower content creators and curators across the region by
allowing them to be compensated for their talent."
Synereo, founded in 2014, is the brainchild of Dor Konforty and Andy
McCutcheon. Synereo offers blockchain-enabled attention economy
solutions, allowing direct and platform-agnostic monetization of
original content posted anywhere on the net. Its first product,
WildSpark, provides an entirely new way for original content to be
monetized and lends to a more free and fair attention economy.
About Qiyi Culture
Founded in March 2015, Shanghai Qiyi Culture Communication Co., Ltd. was
founded by Ting Ting Yu, previously the host of China's most well known
financial group. Ting Ting was previously the co-founder of the Sisters
Association, director of SPO Global 'Her Leader Alliance". Her latest
venture, Qiyi Culture, focuses on content creation in cultural fashion
and financial media, as well as integration of film and television,
adhering to the industrial integration and business diversification
strategy. Qiyi Culture actively promotes all-around innovation in
products, technology, content, marketing, and more; providing users with
a rich, high-definition, smooth, professional video experience.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180510005674/en/
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