[June 26, 2018] |
|
SmartTouch® Interactive Officially Introduces Homebuyer Geofencing Solution at PCBC: SmartTouch® Geo
SmartTouch® Interactive, an interactive real
estate marketing agency, real
estate marketing automation, and lead
nurturing CRM solution company, today announced the official rollout
of a tried, tested, and true homebuyer geofencing solution, SmartTouch®
Geo, at the Pacific Coast Builder Conference (PCBC) in San
Francisco, June 27-28.
The Austin-based real estate digital marketing agency has been offering
this solution to clients since last July with costs per unit of model
home traffic as low as $20 on their most successful campaigns, and a
standard cost per unit of traffic at $40-$60, which means home builders
and developers using this homebuyer geofencing solution average a $50
cost per tour, an all-time low in the real estate industry.
Held annually, PCBC is the largest homebuilding tradeshow representing
the West Coast. This year SmartTouch® plans to put their product in
front of 10,000+ conference attendees at the Moscone Center, South Hall, Booth
2269. The agency also offers custom markeing programs that generate
more quality leads, all with a focus on accountable ROI, and a
lead-nurturing CRM/Marketing Automation platform, SmartTouch® NexGen. Event
Map
"In the past 18 years as a builder and developer marketing vendor, this
is the first tactical marketing solution that modifies the buyer's
behavior by steering people from set target zones, typically other
builder's model homes or sales offices, to take immediate action and
tour a client's set conversion zone, their own model or sales office,
typically in the vicinity of the competitor's model rather than the same
community," said Robert Cowes, Co-founder and President of SmartTouch
Interactive. "The buyer's action is altered by ads that immediately
start displaying on every app or browser on their smartphone, thus
triggering the buyer to tour a client's model home while they're out
home shopping."
While you're at this year's Pacific Coast Builder Conference, walking
the aisles for new products and features, stop by booth #2269 for the
official introduction of this breakthrough geofencing solution that will
be a game changer for the way real estate marketers target buyers. Exhibitor
Details
About
SmartTouch® Geo
SmartTouch® Geo allows home builders and residential developers to
target, advertise to, and track home shoppers in real-time using the
device they take with them everywhere - their smartphone. The platform
leverages cutting-edge geofencing technology to specify target zones
(such as competitor model homes, apartment complexes, and sales
offices), push ads straight to a captured shopper's mobile device, and
track the shopper back to a builder or developer's own model.
SmartTouch® Geo is location-based marketing with a tangible ROI that
puts data to model home traffic and captures more qualified,
bottom-of-the-funnel shoppers already in-market and ready to tour. http://www.smarttouchinteractive.com/geofencing
About
SmartTouch® Interactive
SmartTouch® Interactive is an interactive marketing agency that
provides proven lead generation programs as well as a lead management
and lead nurturing CRM, SmartTouch® NexGen. The SmartTouch®
team's expertise in lead generation and digital marketing helps home
builders and residential developers that require a multi-touch sales
cycle to create demand for their product and grow their business with
customized, interactive lead generation programs and lead cultivation.
Backed by 30 years of experience in developing lead generation programs
for hundreds of clients, SmartTouch® Interactive sets a new
standard as a lead gen, single-solution provider that integrates CRM,
Marketing Automation, Email Marketing, and Inventory Management all in
one platform, SmartTouch® NexGen. http://www.smarttouchinteractive.com
View source version on businesswire.com: https://www.businesswire.com/news/home/20180626005156/en/
[ Back To Homepage ]
|