[June 28, 2018] |
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PrescribeWellness Launches VRxAssist: Virtual Staff to Help Community Pharmacies Expand Business and Improve Patient Outcomes
PrescribeWellness,
a leading cloud-based patient relationship management solutions company
that inspires collaboration between pharmacies, payers, providers and
their patients for better health, today announced VRXAssist,
a turnkey "virtual staff" solution designed to provide pharmacies with
the support they need to expand services, optimize quality measures and
workflow efficiency, improve patient health outcomes, and capitalize on
new and hidden revenue opportunities.
"Community pharmacies can no longer rely on dispensing revenue and find
themselves in a Catch-22: They need additional staff to capitalize on
new and emerging payment models but can't justify the expense until the
revenue has started coming in," said Al Babbington, CEO of
PrescribeWellness. "VRXAssist provides the business
intelligence, advanced analytics and virtual staff they need to go
'beyond the fill,' serving their patients, improving care and
capitalizing on current and emerging revenue opportunities."
VRXAssist is the first technology-enabled service offering of
its kind for retail pharmacy. The service provides pharmacists,
technicians and marketing experts in a central location to support
expansion and free up time for more patient care activities. VRXAssist's
highly trained virtual staff serves as an extension of the practice,
working together on the same technology bundle that includes expanded
patient communication, medication synchronization, plan review,
immunization integration, and expanded web and social media management.
VRXAssist staff will drive additional profits, increase
patient loyalty, improve outcomes, and reduce DIR fees. Support
functions include:
Clinical:
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Daily enrollment of high-value patients into Med Sync
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Callin patients turning 65 and recruiting win/win opportunities
during open enrollment
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Identifying immunization opportunities for eligible patients
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Targeting and enrolling patients in educational and motivational "Care
Campaigns" on topics like diabetes management, opioid counseling and
smoking cessation
Operations:
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Monthly business reports highlighting actionable patient items and
success metrics
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Preparing opportunity analysis reports
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Calling transferred out and abandoned patients to recapture and report
reasons
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DIR mitigation plan
Marketing:
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Local media research and planning
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Public relations and press release writing
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Annual health calendar
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Special events and promotions planning
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Patient email marketing and monthly newsletters
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Direct mail creative and fulfillment*
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Social media management, including 3 to 4 posts weekly for Facebook
and Twitter (News - Alert)
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Prescriber email and fax outreach program
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Provider relations and detailing kit
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Website optimization
*Product and postage not included
"As the owners of 20 independent pharmacy locations, we understand the
value of marketing for growing a retail pharmacy business," said Nicolle
McClure, president of GRX Marketing. "But we also understand that
pharmacy owners are spread thin and rarely have time to give marketing
the attention it warrants. In addition, to support in other areas of
operations, pharmacies using VRXAssist will find they now
have dedicated marketing experts on hand."
"I agreed to pilot the program because I knew I had the opportunity to
grow my business but had staff limitations," said Jonathan Marquess,
PharmD, president and CEO of The Marquess Group. "I was sure I had
enough work for one more tech but couldn't put more responsibility on my
existing staff. The VRXAssist virtual staff acts as an
extension of my pharmacy and provided the support I needed to grow my
business and improve patient outcomes without having to hire more
employees."
About PrescribeWellness
PrescribeWellness
is a leading cloud-based patient relationship management solution
company that inspires collaboration between pharmacies, payers,
providers, pharmaceutical companies, and patients for better health.
PrescribeWellness enables cooperation between disparate healthcare
systems for better health across America by connecting patients to
locally owned community pharmacies. Its proprietary cloud-based platform
empowers pharmacists to provide more effective preventive healthcare
services, which improve medication adherence, chronic disease
management, transitions in care and population health. With data
integration and behavioral science as the foundation, PrescribeWellness
software solutions position the pharmacist at the center of community
healthcare prevention. Inc. 5000 named PrescribeWellness one of
America's Fastest Growing Privately Held Companies for the past three
years. For more information, please visit www.prescribewellness.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180628006458/en/
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