[November 12, 2014] |
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ISACA Survey: Consumers Aware of Major Data Breaches but Few Have Changed Shopping Behaviors
ROLLING MEADOWS, Ill. --(Business Wire)--
In a world where the growing use of connected devices such as smart
watches and connected cars is occurring at the same time that massive
data breaches are making headlines, a new global study by ISACA shows
that consumers have conflicted attitudes about the benefits of connected
devices.
The 2014 ISACA
IT Risk/Reward Barometer shows that the majority of US consumers
(94%) have heard about major retailer data breaches in the past year,
and three-quarters say retailer data breaches have increased concerns
about their personal data privacy during the same period. The majority
(61%) characterize the way they manage data privacy on connected devices
they own as Take-Charge rather than Reactive (26%) or Passive (11%). Yet
despite knowing about retailer data breaches, fewer than half have
changed an online password or PIN (45%), made fewer online purchases
using mobile devices (15%), or shopped less frequently at one or more of
the retailers that experienced a data breach (28%).
"An interesting conclusion from this study is the gap between people's
concerns about protecting their data privacy and security versus the
actions they take," said Robert Stroud, international president of ISACA
and vice president of strategy and innovation at CA Technologies (News - Alert).
"Businesses need to address this gap by aggressively educating customers
and employees about how they can help reduce the risk or minimize the
impact of data breaches or hacks."
Regarding online shopping, global IT association ISACA recommends that
consumers protect their personal information by creating a strong
password unique to each account, protect their devices with current
security software, and verify that online transactions are secure by
looking for a padlock icon displayed in the browser.
ISACA's IT Risk/Reward Barometer examines attitudes and behaviors
related to the risks and rewards of technology trends, including the
Internet of Things, Big Data and BYOD (bring your own device). The 2014
Barometer has two components: a survey of 1,646 ISACA members who are IT
and business professionals around the world, including 452 in the US,
and a survey of more than 4,000 consumers in four countries, including
1,209 in the US.
The risk caused by this gap between knowledge and action is amplified by
the rapid spread of wearables and connected devices in everyday life.
About a quarter or more of consumers now own or regularly use smart TVs
(32%) or connected cars (27%) and more than half of people's wish lists
for the coming year include connected devices (58%).
Among top consumer concerns about the Internet of Things-devices that
connect with each other or to the Internet-are someone hacking ito the
device and doing something malicious (38%), not knowing how the
information collected by the devices will be used (22%), and companies
or organizations being able to track an individual's actions or
whereabouts (12%).
Wearables at Work
Despite these privacy and security concerns, wearables are entering the
workplace:
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68% of employed Americans would consider using one or more connected
wearable devices in their current workplace, according to the consumer
survey.
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1 in 10 employed Americans would consider wearing smart glasses, such
as Google (News - Alert) Glass, in their current workplace.
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Yet close to half of ISACA members in the U.S. (45%) believe the risk
of the Internet of Things outweighs the benefit for enterprise.
IT Departments Still Not Ready for the Internet of Things
The 110-country survey of ISACA members shows that few IT departments or
workplaces in general are ready for the invasion of wearables. Forty
percent of US members say their organization has plans now or expects to
create plans in the next 12 months to leverage the Internet of Things,
but the majority is not ready for wearable tech. More than half (61%)
say their BYOD policy does not address wearables and 16 percent do not
even have a BYOD policy.
ISACA members in the US are evenly divided on whether the benefit of the
Internet of Things outweighs the risk for individuals (38%) or the risk
outweighs the benefit (37%), but 71 percent describe themselves as very
concerned about the decreasing level of personal privacy.
"The Internet of Things is here, and following the holidays, we are
likely to see a surge in wearable devices in the workplace," said Rob
Clyde, international vice president of ISACA and CEO of Adaptive
Computing. "These devices can deliver great value, but can also bring
great risk. Companies should take an 'embrace and educate' approach."
ISACA recently established the Cybersecurity Nexus (CSX) as a resource
enterprises can turn to for security advice. Additional information is
at www.isaca.org/cyber.
For a full survey report, including related infographics, video and
global results, visit www.isaca.org/risk-reward-barometer.
About the 2014 IT Risk/Reward Barometer
The annual IT Risk/Reward Barometer is a global indicator of trust in
information. Conducted by ISACA, a global association of more than
115,000 IT security, assurance, risk and governance professionals, the
Barometer polls thousands of business and IT professionals and consumers
worldwide to uncover attitudes and behaviors about essential
technologies and information, and the trade-offs people make to balance
risk and reward. The study is based on September 2014 online polling of
1,646 ISACA members from 110 countries. Additional online surveys were
fielded by M/A/R/C Research among 1,209 consumers in the US, 1,001
consumers in the UK, 1,007 consumers in India and 1,007 consumers in
Australia. At a 95 percent confidence level, the margin of error country
samples is: US: +/-2.8 percent and UK/India/Australia: +/-3.1%. www.isaca.org/risk-reward-barometer.
About ISACA
With more than 115,000 constituents in 180 countries, global association
ISACA® (www.isaca.org)
is the trusted source of knowledge, standards, and career development
for information systems security, assurance, risk, privacy and
governance professionals.
Twitter (News - Alert): https://twitter.com/ISACANews
LinkedIn (News - Alert): http://linkd.in/ISACAOfficial
Facebook (News - Alert): www.facebook.com/ISACAHQ
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