[December 18, 2014]

Emma Announces Marketing United: Celebrating Modern Marketing with A-List of Speakers and Entertainment

Emma, a provider of best-in-class email marketing software and services, today announces Marketing United, a three-day conference for marketers to come together to share successes and challenges, learn from industry leaders and network in downtown Nashville, one of America's fastest-growing cities.

The event will be held April 29 through May 1, 2015 at various downtown locations, with pre-conference programming and a closing party on the Emma campus. The conference keynotes and breakout sessions will provide insights from a wide range of expert marketers and focus on the power of uniting channels, teams and tools to modernize marketing programs. With an emphasis on the art and science of brand storytelling in the digital space, Marketing United is geared toward anyone looking to add fresh and inspiring ideas to their marketing efforts.

"This event is the culmination of 12 years of growth - in the Emma platform, in our amazing customer base and in the ever-expanding notion of marketing as a discipline," said Clint Smith, CEO and co-founder of Emma. "Since the very beginning, we've viewed our customers and network of friends as a virtual community of marketers, and now we're actually bringing everyone together - in real life. Marketing United is Emma's opportunity to create a lively discussion about the future of marketing, in a city that happens to be incredibly inspiring."

Emma is announcing Marketing United following a series of innovative product enhancements, including the Metric app for iPhone (News - Alert), an interactive click map, a proprieary Mailing Score for marketers, and, most recently, an email automation suite that makes lifecycle marketing easier than ever.

"Nashville has this amazing momentum right now in a lot of exciting ways and we feel that here every day at Emma. Our team has grown, our customer base has grown and we're excited to share that energy we feel with everyone over these three days," said Grey Garner, VP of Marketing, "We're also privileged to invite some of the incredibly savvy marketers and thought leaders we've met over the past decade to share their expertise."

Marketing United promises to be packed with strategic insights and takeaways from some of the biggest brands in the Southeast, with great food and drink options to keep attendees going. Confirmed speakers include Ann Handley, best-selling author and chief content officer of MarketingProfs; Ben Swank, head marketing honcho and master of mayhem at Third Man Records; Jim Sherraden, master printer and curator at Hatch Show Print; and Kim Alexander, digital media editor for Garden & Gun.

By offering a great first-time experience for new visitors to Nashville and fostering deeper relationships with existing customers, friends and fans, Marketing United strives to turn the concept of a business conference on its head, inspiring all attendees to do great marketing.

Additional Marketing United details will be announced in the coming months. Visit www.marketingunited.com for more information.

About Emma

Emma is a provider of best-in-class email marketing software and services that help organizations of all sizes get more from their marketing. Designed with businesses, franchises, universities, nonprofits and agencies in mind, Emma's features include email automation, audience segmentation and mobile email marketing, plus integration with CRM solutions, eCommerce platforms and social networks. Headquartered in Nashville, Tennessee, Emma powers the emails of more than 45,000 organizations worldwide, including Mario Batali, Bridgestone and Sylvan Learning Center. To learn more, visit myemma.com. Follow Emma on Twitter or find us on Facebook.

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