[December 22, 2014] |
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ShopKeep Accentuates its Marketing Insights Feature with MailChimp Integration
ShopKeep,
the cloud-based technology provider trusted by more than 10,000
independent business owners to manage retail shops and restaurants with
iPads, today announced its integration with MailChimp, the email
marketing platform. This integration
allows ShopKeep merchants to engage with their most loyal customers
through customized email messages based on insights into their purchase
behavior. With this new customer relationship marketing feature,
ShopKeep users can now synchronize their customer lists with MailChimp
to easily execute email marketing campaigns directly from data within
the ShopKeep system.
ShopKeep's MailChimp integration (Photo: Business Wire)
"MailChimp is a company that shares our passion for helping small
businesses succeed, and through our partnership, we are excited to bring
our customers additional marketing capabilities directly through the
ShopKeep platform," said Drew Schwartz, VP of Product at ShopKeep.
"Growing businesses need one seamless system that runs the entire store,
and for an independent retailer or a restaurant, that is the
point-of-sale system. With this integration and ShopKeep's flexible
platform, our customers can automate their email marketing campaigns,
send updates and reminders and really get the most out of their POS
system."
ShopKeep merchants own the customer data they collect, and they can use
ShopKeep's marketing insights feature to manage that information and
track their customer acquisition efforts. Addiionally, they can use
marketing insights to view opportunities for additional engagement by
analyzing the number of email receipts sent, view the percentage of
their customers who are engaging with them via social media and
determine which social platforms to leverage for additional outreach.
And with MailChimp
integration, business owners who use ShopKeep can reach out to their
frequent customers and re-engage latent ones with customized messages.
ShopKeep's comprehensive point of sale system provides a full suite of
applications for inventory management, customer tracking, employee
management and detailed reporting and analytics. In addition to
MailChimp, ShopKeep customers can add
on other services, such as QuickBooks, PayPal (News - Alert), AppCard and the
ShopKeep gift card so that they can run their businesses even more
effectively.
To learn more about ShopKeep's MailChimp integration, visit http://www.shopkeep.com/mailchimp.
ABOUT SHOPKEEP
Everything ShopKeep does is about supporting small and independent
businesses. Founded by a successful small business owner who had a point
of sale system that was not meeting his needs, ShopKeep provides an
intuitive, secure, iPad-based point-of-sale system. ShopKeep empowers
small business owners to run smarter businesses by optimizing staffing,
regulating inventory and accessing sales reports and customer
information on one seamless, cloud-based platform. ShopKeep has already
helped more than 10,000 business owners in the United States and Canada
set-up their registers in minutes, accept cash and credit cards with
their choice of processor, view real-time sales on their smartphone and
easily track inventory and staff. Most importantly, ShopKeep's
award-winning customer care team is available to help 24/7 and provide a
robust support network for small business owners. ShopKeep was founded
in 2008 and is headquartered in New York. Follow @ShopKeep
on Twitter (News - Alert), join the discussion on the ShopKeep
blog or visit www.shopkeep.com
to learn more.
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Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141222005084/en/
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