TMCNet:  Michael Brenner, NewsCred's Head of Strategy, to Keynote B2B Content2Conversion 2015

[February 11, 2015]

Michael Brenner, NewsCred's Head of Strategy, to Keynote B2B Content2Conversion 2015

NewsCred, the world's leading content marketing platform, today announced that Michael Brenner, Head of Strategy, NewsCred, will present a keynote on, "The Personalization of Content: Using Content to Build 1:1 Relationships at Global Scale" at the B2B Content2Conversion 2015 conference happening February 16 to February 18, 2015 in Scottsdale, Arizona. As an event sponsor, NewsCred will also demonstrate its all-in-one content marketing platform that allows brands to build relationships with real people, at global scale as part of the B2B Content2Conversion Demo Zone.

Celia Brown, Sr. Director, Content Strategy, Customer Engagement and Commerce at SAP (News - Alert), a NewsCred customer, will also be presenting at B2B Content2Conversion, on "C2C Strategy: To Social Newsroom: How To Win the Moment."



Who:

  Michael Brenner, Head of Strategy at NewsCred

What:

The Personalization of Content: Using Content to Build 1:1

Relationships at Global Scale

Where:

B2B Content2Conversion 2015

Hyatt Regency Scottsdale

7500 E. Doubletree Ranch Road

Scottsdale, AZ 85258

Booth #11

 

 

 

When:

February 16-18, 2015

 

Feb. 17, 1:15pm: The Personalization of Content: Using Content to

Build 1:1 Relationships at Global Scale presented by Michael Brenner,

NewsCred

 

Feb. 18, 10:55am: C2C Strategy: To Social Newsroom: How to Win

The Moment presented by Celia Brown, SAP

Why:

The B2B Content2Conversion Conference brings together the top

thought leaders and practitioners in both content and demand

generation. The combined agenda provides real-world case study

examples, as well as actionable takeaways on how marketers can

better target, engage and convert prospects into customers.

To learn more about the conference agenda and speakers visit the B2B Content2Conversion 2015 website.

About NewsCred

NewsCred is the world's leading content marketing platform. We're powering marketing technology for the future - helping brands transform the way they connect with people, build brand love, and win more customers.

Our cutting-edge technology enables top brands such as Pepsi, Diageo, Dell (News - Alert), General Electric, and AIG to create amazing content experiences with simplicity, speed, and global scale. We provide brands with a single platform to streamline the entire marketing process -- from unparalleled audience insights, content recommendations, and brand compliance, to social publishing, distribution, and analytics. In one place, brands gain exclusive access to the world's largest content marketplace, licensed content from 5,000 leading publishers, original bespoke content from winning creators, and user-generated content from your brand's biggest fans.

NewsCred is on a mission to help marketers create content people love, and prove that great storytelling will drive long-term business growth. Learn more at newscred.com and follow us on Twitter (News - Alert) @newscred.


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