TMCNet: Fluke Connect campaign honored at tED Best of the Best Awards

[August 27, 2015]

Fluke Connect campaign honored at tED Best of the Best Awards

EVERETT, Wash., Aug. 27, 2015 /PRNewswire/ -- The product launch marketing campaign for the Fluke Connect® cloud-based wireless system of software and test tools was named best brand awareness campaign in the supplier over $250 million category in the tED Magazine 2015 Best of the Best Awards. The award was presented on August 10th at the National Association of Electrical Distributors AdVenture Conference in Chicago.

"Designing great products that meet our customers' needs is essential, but so is clearly communicating product benefits so our customers understand which products are right for them," said Sal Parlatore, Fluke Vice President and General Manager, Software & WW Marketing. "Winning the Best of the Best award is an honor for the Fluke Connect team. We are grateful to be recognized."

This is the tenth honor for Fluke Connect since its launch in May 2014.

The tED annual Best of the Best Awards honors the most effective and creative marketing campaigns in the electrical industry as judged by an independent panel of marketing and inustry professionals.

"Designing great products that meet our customers' needs is essential, but so is clearly communicating product benefits so our customers understand which products are right for them," said Sal Parlatore, Fluke Vice President and General Manager, Software & WW Marketing. "Winning the Best of the Best award is an honor for the Fluke Connect team.  We are grateful to be recognized."

The Fluke Connect system — which expanded this month with Fluke Connect Assets — is a cloud-based solution that gives maintenance managers a comprehensive view of all their critical equipment status. Fluke Connect allows technicians to wirelessly transmit measurement data from their test tools to their smartphones for secure storage on the cloud and universal team access from the field. Having access to complete maintenance records at the inspection site simplifies preventive maintenance, enables better, faster decision making and allows real-time collaboration between team members.

More than 30 Fluke Connect enabled tools connect wirelessly with the app (a free download from the Apple App Store and Google Play) including digital multimeters, infrared cameras, insulation testers, process meters, and specific voltage, current and temperature modules.

For more information on the Fluke Connect system, visit www.fluke.com/flukeconnect.

For information on Fluke tools and applications, or to find the location of your nearest distributor, contact Fluke Corporation, P.O. Box 9090, Everett, WA USA 98206, call (800) 44-FLUKE (800-443-5853), fax (425) 446-5116, e-mail [email protected] or visit the Fluke Web site at http://www.fluke.com.

About Fluke
Founded in 1948, Fluke Corporation is the world leader in compact, professional electronic test tools. Fluke customers are technicians, engineers, electricians, and metrologists who install, troubleshoot and manage industrial, electrical and electronic equipment and calibration processes.

Fluke is a registered trademark of Fluke Corporation. The names of actual companies and products mentioned herein may be the trademarks of their respective owners. For more information, visit the Fluke website.

For more information:
Dan Wright
Communications Manager
(425) 446-5638
[email protected]

Fluke Corporation.

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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/fluke-connect-campaign-honored-at-ted-best-of-the-best-awards-300134024.html

SOURCE Fluke Corporation


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