[November 17, 2015]

PR 101: Business Wire Launches the Complete Guide to Modern Public Relations for PR Instructors and Students

Business Wire launches the Complete Guide to Modern Public Relations for college instructors and students. This guide provides the strategies and tactics public relations students must understand to create an effective PR program that reaches and activates today's news consumers from start to finish.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20151117005042/en/

"The interest in public relations by today's students is stronger than ever," notes Scott Fedonchik, vice president of marketing. "With more than 11,000 students currently participating in educational associations such as Public Relations Student Society of America (PRSSA), we know there is a real desire to learn how to create effective communications for our fast-evolving industry. Our new guide provides students with real-world information that will help prepare them for a successful career in public relations."

Click here to download your copy of Business Wire's Complete Guide to Modern Public Relations.

Click here to share news of this guide with your Twitter (News - Alert) followers: http://ctt.ec/fkxwv

About Business Wire

Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms, generate social engagements and provide audience analysis that improves interaction with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.

Learn more at BusinessWire.com and the BusinessWired blog; follow updates on Twitter: @businesswire or on Facebook.

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Contacts

View source version on businesswire.com: http://www.businesswire.com/news/home/20151117005042/en/

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