[October 04, 2017] |
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Sallie Mae Receives Financial Marketing Award for College Scholarship Contest
Sallie Mae, the nation's saving, planning, and paying for college
company, received a "Financial
Content Marketing Award" from the Gramercy
Institute for its college planning and scholarship contest, the "Make
College Happen Challenge." Sallie Mae was recognized for excellence
in financial content marketing in the consumer-targeted category in the
U.S.
Students from across the country entered the "Make College Happen
Challeng," which asked high school students to describe creatively
their plan to pay for college. After the judges narrowed down the
finalists, voting was opened to the public who cast more than 35,000
votes for their favorite entries. Blake Takushi of Sugar Land, Texas,
took home the top prize of $15,000; second-place winner Gabriel Gaurano
of San Diego, California, won $10,000; and third-place winner Amy
Wisegarver of Sammamish, Washington, won $8,000. The winners, along with
the seven other finalists, each of whom received $1,000, were revealed
during a special event on Facebook (News - Alert) Live.
"Our primary goal for the 'Make College Happen Challenge' contest was to
motivate high school students to develop a blueprint for how to pay for
college," said Martha Holler, senior vice president, Sallie Mae.
"Receiving this accolade from the Gramercy Institute is a testament to
those efforts."
The Gramercy Institute is an industry think-tank focused on the
intellectual needs of senior marketers from the world's major financial
firms. The "Financial Content Marketing Awards" recognize excellence and
achievement in financial content marketing.
For more information on saving, planning, and paying for college, visit SallieMae.com.
Sallie Mae (Nasdaq: SLM) is the nation's saving, planning, and
paying for college company. Whether college is a long way off or just
around the corner, Sallie Mae offers products that promote responsible
personal finance, including private education loans, Upromise rewards,
scholarship search, college financial planning tools, and online retail
banking. Learn more at SallieMae.com.
Commonly known as Sallie Mae, SLM Corporation and its subsidiaries are
not sponsored by or agencies of the United States of America.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171004005850/en/
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